Students across Georgia are being encouraged to participate in a new video contest aimed at addressing distracted driving, an initiative by the Georgia Department of Transportation (Georgia DOT) and We Are Teachers. The “Every Second Counts” Video Contest calls for students aged 13-18, currently enrolled in school programs across Georgia, to create one-minute public service announcements (PSAs). The PSAs are intended to stress the dangers of distraction behind the wheel.
Georgia DOT Commissioner Russell R. McMurry expressed support for the contest, stating, “We know that young people can be some of the most powerful advocates for change. This contest gives them the tools and the platform to raise awareness and make a real difference in how their friends and families think about driving,” he said. “We’re so pleased that Keep Georgia Safe has been embraced by teachers, students, and parents across the state and we’re excited to see the creativity of Georgia’s students in helping spread the word about the dangers of distracted driving.”
The deadline for video submissions is June 8, 2025. To assist in the creation of these videos, Georgia DOT and We Are Teachers have provided a Contest Toolkit. This toolkit includes a tip sheet for messaging, a storyboard for planning, and statistics on distracted driving.
Winning participants will have their videos featured on the Georgia DOT website and used in outreach initiatives. Prizes range from a $500 gift card for first place to $250 gift cards for five honorable mentions. Additionally, one teacher will receive a $500 gift card for promoting the program.
Hannah Hudson, editorial director at We Are Teachers, remarked on the program’s significance, saying, “This is a meaningful opportunity for students to get involved in something that directly impacts their lives. We’re excited to see their creativity and passion shine through in the entries.”
The contest is aligned with the Keep Georgia Safe program, launched the previous year to promote road safety education in schools throughout Georgia. This program includes interactive elements like games, lessons, virtual trips, and resources aimed at fostering a safety culture among younger generations.
For further details or to obtain the Contest Toolkit, you can visit: www.weareteachers.com/hub/every-second-counts-video-contest.
Georgia DOT is responsible for planning, constructing, and maintaining the state’s roads and highways. Its mission includes enhancing competitiveness and ensuring a transportation system that prioritizes innovation, safety, and sustainability.
